The nature of North Yorkshire as a heavy renter's market fuelled by young professionals and families is expected to keep demand at a comparatively high level indefinitely. The days of Yorkshire and The Humber's rent yield dominance over the whole of the UK may be over, but there's still a bright future ahead for both investors and residents alike. Along with rent yields that often exceed those of London, comparatively affordable house prices make North Yorkshire an appealing prospect for first-time buyers and families looking for entry-level home buying opportunities. While property value growth has historically proven to be slower than in many other key regions of the UK, it is still considered a generally safe prospect for buyers and investors at all levels.